AMC USA Sales : 1970's (2nd Half)

The 1978 Concord

Years ago, I recall seeing AMC vehicles around Auckland, NZ. They weren't numerous but in a country where US brands were not selling at all, they offered something different. The other day, I noticed an AMC Javelin in the town I now live. Of course, I had Dinky cars of a Nash and Rambler models too when I was a boy.

The American Motors Corporation was founded by the merger of

Plymouth USA Sales : 1970's (2nd Half)

1977 Plymouth Volare


I recall having a couple of Plymouth Plaza taxis as dinky cars. That was all I knew of the brand. Plymouth was created in the late 1920's to give the company a low price vehicle to compete with Chevrolet and Ford. If that was the case, by the late 1970's it wasn't doing that well. It was based around the Valiant and its successor the Volare. The early 70's sales were