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Sunday, May 20, 2012

Japanese Brands Falling In Europe In 2012

If you look at Europe minus the former Soviet nations (ACEA figures in other words), then Japanese everyday brands are retreating. They are particularly being hit by Hyundai and Kia.

Below we see the difference, with Jan-Apr 2012 percentages first and April only figures in parentheses:

Mitsubishi -32% (-38)
Honda -22% (+2)
Suzuki -17% (-22)
Mazda -12% (-9)
Toyota -9% (-13)
Nissan -4% (-20)

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