Thursday, March 13, 2014
BMW's MINI Lunacy To Be Checked
The MINI Coupe. Interesting but too extreme to be a large seller
BMW chases niches in the car market like greyhounds pursue rabbits. Like that speedy canine, it just cannot help itself. Well, sanity prevails with regard to future MINI models. Perhaps it was a case of the accountants finally getting their way.
To understand the issue, notice the sales chart below (2013 figures not released
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