Japanese Premium Marques

Honda decided to launch a premium marque in 1986 - Acura - basically for the North American market. It has been sold in a few other nations but in a limited way. It doesn't even sell in Japan, although there was a plan to do so in 2008 but not carried out. Vehicles are made in Japan, the US and Canada.




Toyota followed with the Lexus brand and a similar objective. However, it became an