What Is It About Lexus?

It seems that Lexus is viewed very differently around the world. North America loves it, everywhere else not an enamoured. On the other hand, other luxury marques are viewed in a more consistent light ie. popular everywhere. In the US, it is ‘the’ luxury car in its segment. From 2001-06 it sales went as follows (000): 225, 235, 260, 290, 300, 320. Impressive. Whereas in the EU (000): 17, 21, 20,

What's Up At Renault?

As late as 2004, Renault was king of Western Europe; numero uno. It sold 1.5 m cars, 50,000 more than it's nearest rival. This year, it will sell a little over 1 m cars, down nearly a third. Market share will have fallen from 10.5% to about 7.5-8%. It will be only the fourth ranked car brand. Why? It seems many manufacturers are price driven rather than product driven. In other words, sales